NYC startup stuck —users leave after onboarding and we can’t figure out why
We’re a small team in Manhattan, and our app’s backend works fine, but new users keep dropping off right after the first few screens. We’ve tried simplifying the UI, rewriting the copy, and even removing steps, but the numbers barely budge. Every agency we talk to just wants to redesign the whole thing without ever watching a real user struggle through our flow. We need someone local who will test with actual users, not just present a deck full of buzzwords. If any NYC founders here have worked with a research‑heavy UX team that digs into the weeds before pushing pixels, I’d appreciate a recommendation. We’re losing trial sign‑ups daily and running out of ideas.
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It’s smart to pin a welcome post for new members, but even a well-intentioned sticky falls flat if nobody knows where to click next. I run a small service business in Brooklyn, and our booking flow was losing customers despite looking clean. After watching real people stumble through it, we brought in a ux agency new york that rebuilt the sequence from research, not guesswork. If your community page is bleeding visitors right after they join, the problem might not be the message—it’s the invisible friction no one tested.